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Item details
Category Garret
Created 22-11-2013
Owner hats3bean
Promotion level None
Title Small product, big market
Description In the past 2012, the eyewear industry, second only to the real estate industry,<a href="" target="_blank" style="text-decoration: none;">A light boxes to change the fate of brand sunglasses sale</a>, industry profits among China's top ten ranking second. Costs only 20 yuan a pair of frames, the market price up to 200-400 yuan. However, rumors outside the profits of up to 200% -300% eyewear industry, glasses and no producer has said such a high profit, the reason for the high sales price is entirely market-oriented reasons. Glasses as a demand products, the industry does not belong to the government to protect the industry, not a monopoly of the industry, but under normal market conditions,<a href="" target="_blank" style="text-decoration: none;">Fashion and home fashion glasses equate</a>,<a href="" title="Ugg 5469 Black">Ugg 5469 Black</a>, the development of the industry. Through competition, businesses will become smaller and smaller profit margins. That it is profiteering industry,<a href="" title="Cheap Ugg Boots Clearance">Cheap Ugg Boots Clearance</a>, it is no basis for profiteering, has no reason to be designated as the optical industry profiteering industry. All overhead and profit glasses retail sales are reflected in the product,<a href="" target="_blank" style="text-decoration: none;">Thieves steal expensive sunglasses</a>, and most consumers are unaware of the cost of the optical shop for glasses labor value-added technical value-added sales added value, brand value and additional design value, etc. is not enough to understand. Therefore, a simple ex-factory price and retail price will be frames, lenses compared to glasses industry is a draw violence is not logical. With the age of myopia small, diverse fashion crowd, glasses started to become a life necessity, require the purchase of convenience. So, we can see large and small optical shops in the streets. According to statistics, there are 30,000 Chinese optical retail business,<a href="" title="Cheap Ugg Women's Weather Performance">Cheap Ugg Women's Weather Performance</a>, but the total retail sales of glasses, but less than 200 billion yuan, an average annual total retail price glasses shop retail stores less than 50 million. Chinese mainland market of 1.3 billion people glasses, total retail sales was not and has more than 100 million people in Japan, even smaller than the population of France, less than 70 million, from this point of view, China has a huge expansion of the optical market space.